SILVER Agency of the Year Awards Singapore 2026, MARKETING-INTERACTIVE
ProjectSG ProjectSG
AI search optimisation

GEO & AEO agency in Singapore

Get found on Google. Get cited by AI. Get recommended on the platforms your customers use to search.

Example Your Brand and the dealers named are examples.

The shift

Search is changing

People no longer rely only on Google's blue links. They ask ChatGPT, Gemini, Perplexity and Google's AI features to research businesses, compare options and decide.

We improve your website, content, authority and search signals, so your business has a better chance of being discovered in both traditional and AI-powered search.

GoogleAI OverviewsChatGPTGeminiPerplexity
What it means

What are GEO and AEO?

GEO

Generative Engine Optimisation

GEO improves how your brand appears in AI-generated answers. We strengthen the signals AI platforms use to understand your business: your content, entities, authority, mentions and citations.

The goal: your brand is mentioned, cited and recommended when relevant questions are asked.

AEO

Answer Engine Optimisation

AEO makes your content easy for search and answer engines to understand and use, with answer-first content, structured data, FAQs and featured snippets.

The goal: search engines get clear answers they can understand and show.

One strategy

SEO, AEO and GEO work better together

You do not need three separate search strategies. Together they match how people search today.

SEOGet found

SEO builds the foundation: a website search engines can crawl, understand and rank.

AEOGet answered

AEO makes your content easy for search and answer engines to understand and quote.

GEOGet recommended

GEO carries that visibility into the answers AI platforms give.

Our services

How we can help

  • 01

    AI search visibility audit

    See how your brand appears across AI search today, and where you are missing out.

  • 02

    AI Overview optimisation

    Improve your content and page structure for Google's AI search experiences.

  • 03

    Answer-first content

    Write useful, direct answers to the questions your customers actually ask.

  • 04

    Entity and knowledge graph optimisation

    Help search engines and AI systems understand your business, expertise, services and relationships.

  • 05

    AI citation and authority building

    Strengthen the outside signals that shape how AI systems find and reference your brand.

  • 06

    AI visibility tracking

    Track your brand's presence across AI search and see how it changes over time.

Why now

If your brand is not in the answer, a competitor is

Your customers may already use AI to research what to buy, who to hire and which businesses to consider. GEO and AEO prepare you for search where visibility is not only about ranking first, but about being understood, trusted and mentioned.

Our process

How our GEO and AEO process works

  1. 01UnderstandWe analyse your website, search presence, competitors and current AI visibility.
  2. 02OptimiseWe improve your technical SEO, content, structure and on-page signals.
  3. 03Build authorityWe strengthen your entities, mentions, citations and supporting signals.
  4. 04MeasureWe track organic visibility alongside AI mentions, citations and other search signals.
Why ProjectSG

Practical search work, focused on enquiries

  • 01

    Built for the new search landscape

    We focus on where search is heading, not only where it has been.

  • 02

    SEO, GEO and AEO in one strategy

    Your traditional and AI search work together instead of in separate silos.

  • 03

    Practical, not full of jargon

    We explain what needs to change and why it matters to your business.

  • 04

    Focused on business outcomes

    Visibility is useful. Turning it into enquiries and customers is the real goal.

  • 05

    Silver, Agency of the Year 2026

    ProjectSG Group, recognised at the MARKETING-INTERACTIVE Awards Singapore.

  • 06

    Google Partner agency

    Search and ads expertise under one roof.

Who it is for

If your customers search before they buy, AI search visibility belongs in your strategy

B2B businessesProfessional servicesE-commerce brandsLocal businessesTechnology companiesFinancial and business servicesHealthcare businessesSingapore companies targeting local search
FAQ

GEO and AEO questions

What does a GEO and AEO agency do?

It helps businesses become more visible in AI-powered and answer-based search, including ChatGPT, Gemini, Perplexity and Google's AI search experiences.

What is the difference between SEO, GEO and AEO?

SEO improves visibility in traditional search results. AEO makes content easier for search and answer engines to understand and show. GEO improves your brand's visibility in AI-generated answers and recommendations.

How does GEO help my business appear in ChatGPT?

GEO strengthens the signals that help AI systems understand and trust your brand, such as your website content, entities, authority, mentions and citations. No agency can guarantee that a particular AI platform will mention your business.

How does AEO help with Google AI Overviews?

AEO makes your content clearer for search systems, with direct answers, useful information, structured content and relevant schema. It can support visibility in Google's AI search experiences, but placement is never guaranteed.

How long do GEO and AEO take to work?

There is no fixed timeframe. It depends on your site's current authority, competition, content, technical foundations and the work needed. Some improvements come quickly; meaningful authority takes longer.

How do you measure results?

We look beyond rankings. Depending on the campaign we track organic visibility, rankings, AI mentions, citations, share of voice, referring sources, traffic and conversions.

Do I still need SEO if I invest in GEO and AEO?

Yes. SEO remains the foundation. A strong technical website, useful content and established authority support both traditional search and your wider AI search strategy.

Talk to us

We can grow your sales. Ask us how.

Tell us what you are working towards. We will help you find a practical next step for your website, advertising or lead follow-up.

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